Management and operations

Adoption, KPIs, governance, and long-term evolution.

• Defining your CRM governance - Discover how to structure CRM governance: RACI, monitoring, data quality and best practices for high-performance operations.
• Organising CRM support post-deployment - Learn how to organise your CRM support: bug tracking, change management, escalation to the integrator or vendor, and suitable tooling.
• CRM KPIs: track the usage and performance of your solution - Discover the best KPIs to track CRM adoption, usage, and performance. Boost your teams' efficiency with key indicators.